Guides / Selling

The shopping assistant

By the end you will have turned on the assistant that answers shoppers from your catalogue, and know what it can and cannot say.

The shopping assistant is a small window on your storefront where a shopper can ask about your products. It is off until you turn it on, and it only appears once the assistant is connected on the platform. The Storefront page tells you which.

Turn it on

1. Open Storefront, under Store setup in the sidebar.
2. Tick Offer the shopping assistant.
3. Select Save storefront.

Shoppers then see a button that says Ask a question on every page of your store. On French pages it reads Poser une question and the assistant answers in French.

What it answers from

• Each question is searched in your catalogue, the same way your store's search works. The assistant is given the products that matched and nothing else.
• It sees the prices a shopper sees on your store. It is never given a supplier's cost or a customer's details.
• Under its answer it lists the products that matched, with links to their pages. Those links come from your catalogue, not from the assistant's own words.
• A question that holds a card number is refused before it reaches the assistant.
• Nothing a shopper types is kept. The conversation lives in their browser and is gone when they leave the page.

The assistant can be wrong. It is told never to invent a product, a price, a delivery time or a policy, but a firm price still comes from the cart or from a quote.

How much it answers

Your store has 300 answers a month, shown on the Storefront page as answers used this month. One shopper can ask 20 questions in an hour. When either runs out, the assistant says so and points the shopper to your search or a quote.

The assistant for your team

Your staff have their own assistant on Help, under Ask the assistant. It answers from these guides. It cannot see your store's orders or settings and cannot change anything, so for a question about your own store, open a ticket. Your team shares 60 questions a day.

Checked against the product on November 14, 2026.